California Bank & Trust (CB&T) has an Internship Program available for College/University students. The Internship is a paid, full-time position located in San Diego, California and is part of a 9 to 12-week program. The Internship gives students the opportunities to gain valuable and practical work experience in their majors, explore the banking/finance industry, and learn about CB&T's culture and business philosophy. The Marketing Strategy Analyst Intern will have a strong focus on building client profiles that can be used to develop new acquisition and retention marketing strategies. This individual will be responsible for reviewing and analyzing first and secondary sources for business and consumer profiles on key banking products and providing a proposal based-on findings that would further CB&T's marketing and sales efforts.

This effort will require working closely with the Marketing Strategy Manager and the Product Implementation team.

Responsibilities

• Analyzing quantitative and qualitative data to discover industry, company, and customer trends and profile that will influence go-to-market strategies

• Proactively analyze customer data to identify potential prospects, opportunities for engagement and product portfolio placements

• Data retrieving via primary and secondary source research.

• Creating in-depth client reports and polished deliverables including a client and market analysis

• Effectively communicating research results to the team and making the appropriate strategic recommendations.

The following qualifications are required

• Strong research and analytical skills.

• Strong verbal and written communication skills.

• Ability to work independently and interdependently within a team environment.

• Strong time management skills with a demonstrated ability to work on multiple projects and complete work within allocated time frames.

• Focus and understanding of an Enterprise business a plus.

• Extremely detail oriented and passionate about putting out your absolute best work.

• Love reading and learning about current trends in business, finance and marketing.

Preferred but not required

• Experience with reporting tools like Qlikview or Qliksense.

This position will work 30-40 hours per week, M-F

Qualifications

• Must be currently enrolled in a College/University or have had graduated within the current year with a minimum GPA of 3.0 with interests in business and banking/finance.

• Ability to effectively contribute in a team environment and partner cross-functionally with key stakeholders

• Flexible and adaptable in our fast-paced environment

• Business, Marketing or Finance background helpful.

• Excellent written and verbal communication skills.

• Ability to meet deadlines, possess creative thinking and solve problems.

• Self-confidence and willingness to make recommendations.

Benefits:

• 2 Paid Federal Holidays

• Mental health benefits including coaching and therapy sessions

This position is eligible to earn a base salary in the range of $18 to $20 hourly depending on job-related factors such as level of experience.